20 Million Visitors Live Out James Bond Fantasy On MGM's New James Bond Web Site Featuring “The World Is Not Enough”
First-of-Its-Kind Multilingual Site Showcases 19 Classic Bond Films; Related DVD, Video & Interactive Products; "Miss Moneypenny's Rolodex" and a Chance to Fly on the Corcorde
SANTA MONICA, CA - November 5, 1999 - James Bond. The legendary Secret Agent 007 has once again proven his popularity as more than 20 million fans have visited the innovative new 007/James Bond destination website by Metro-Goldwyn-Mayer Inc. (NYSE:MGM), which was unveiled just this past month. Accessible in six languages, this huge 400-page site, which highlights The World Is Not Enough, the eagerly anticipated 19th installment of the world's most successful film franchise, is groundbreaking among entertainment sites as noted by its massive scope. Accessing all 19 Bond films while linking to 007 video, DVD, interactive, and other products, as well as current promotional corporate partners, this website is the first of its kind to leverage such a large quantity of related content.
Located at http://www.jamesbond.com, the site incorporates three key features: a variety of content celebrating The World Is Not Enough, which debuts in theaters nationwideon November 19, 1999; archive videos and trailers encompassing all 18 previous Bond films; and an interactive adventure that allows fans to live out their own James Bond fantasy.
SPECIFIC SITE DESTINATIONS INCLUDE:
Miss Moneypenny's Rolodex -- the place to view classic moments from all Bond films - a studio exclusive not available anywhere else. Girls, gadgets, villains, and exotic locales from all 19 Bond films are cross-referenced with an extensive array of video clips. The "Mission Summaries" section, designed to tie in with MGM's recent release of special edition selected Bond titles on DVD and video, offers trailers from the classic films not available anywhere else.
007 Online Adventure! -- one of the site's most distinct features. With each page in the adventure, registered users can live out their own James Bond fantasies. They begin by selecting a mission that leads them to choose their favorite villain, gadget, an exotic location, and of course, their favorite Bond girl. As the adventure is completed, the user is entered to win any one of an incredible array of prizes, including a Grand Prize five-night trip for two to London, aboard the Concorde Launch Flight, followed by a personal "highlights of London" tour. Other prizes include trips to Club Med, Best of Bond music CDs, video games, and videotapes.
A sneak-peek at the creation of the new film's first television spot, virtual set walk-throughs, and all worldwide trailers.
The World Is Not Enough theme song by the alternative rock group Garbage and flash cards of the group were created in conjunction with MCA Records.
Archives of celebrity interviews, production reports and schedules providing viewers with the feel of the on-set activity, and the most up-to-the-minute news for 007 fans and the media.
Fans can customize their own Bond page to email friends.
A feature on the soon-to-be-released James Bond interactive game based on the film Tomorrow Never Dies, from Electronic Arts on the Sony Playstation format.
Metro-Goldwyn-Mayer Inc. is actively engaged in the worldwide production and distribution of entertainment product, including motion pictures, television programming, home video, interactive media, music, licensed merchandise, a library of more than 4,100 theatrically released films, and a significant television library. The Company's operating units include MGM Pictures, United Artists Pictures, Orion Pictures, United Artists Ltd., MGM Television Entertainment, MGM Networks, MGM Distribution Co., MGM Home Entertainment and Consumer Products Group, MGM Music, and MGM.com, among others. For more information on MGM, visit MGM Online at http://www.mgm.com.
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Contact:
Alan Wallace - InterActive Agency aka iagency
Megan Crawford - MGM
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