May 11, 2011

Trend Micro™ SafeSync for Business™ Allows Small Business Owners to Protect, Share and Sync Data Remotely

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CUPERTINO, CA--(Marketwire - May 11, 2011) - Trend Micro (TSE: 4704), a global cloud security leader, today announced the launch of Trend Micro SafeSync for Business, a new cloud-based file synchronization and sharing solution designed to meet the unique needs of small businesses. SafeSync for Business allows small business owners to protect, share and sync data remotely, and is available immediately in the U.S. and Europe.

"Small businesses are increasingly mobile and need to be able to access and share their data from anywhere, on any device," said Dan Conlon, Engineering Director and Developer at Trend Micro. "SafeSync for Business provides a simple, secure, and affordable way for small businesses to keep their data safe and accessible, without the need for expensive IT infrastructure."

Using secure cloud-based technology,SafeSync for Businessis designed to let users easily access and share all their data while ensuring that they are protected, saved and up to date across multiple computers and mobile devices via the innovative synchronization technology. SafeSync also keeps an additional, up to date, copy in the cloud that can be accessed from any web enabled device or used in case of hardware failure or loss. SafeSync eliminates the need to manually move files from one PC to another, which is not only time-consuming but more subject to data loss. The result is superior organization of data and the ability to quickly and easily share and backup digital files.

According to a recent Trend Micro survey, only 12 percent of small businesses are not using smartphones for business use, while 43 percent of businesses say at least one or more of their employees use tablets to access their IT systems. "We know that the majority of small business owners are juggling multiple devices and don't have a server to help backup and protect their sensitive data," saidDan Conlon, Engineering Director and Developer at Trend Micro. "We're excited to be able to offer an affordable and easy-to-use solution to protect their files whether they're in the office, at home or on the road that won't slow them down."

Product Features

With SafeSync for Business, users will receive continuous updates and improvements, and small businesses will be protected from data loss because SafeSync for Business can replace or complement existing back-up systems.

Companies can also collaborate internally or externally with shared folders. The sharing function allows employees to share their files with co-workers and clients anytime, anywhere. This not only improves employee productivity but also removes the need for expensive and complex on premise storage equipment, which may be a reason why some small businesses aren't adopting servers. Trend Micro's survey also found that 42 percent of businesses with three to 10 PCs say they have no file server at all.

SafeSync for Business features:

"Trend Micro's SafeSync (for Business) allows our business to be more diverse and dynamic, sharing and protecting data," saidRobert Boxof RadioWorks. "We can now enhance the business by getting full use of new generation computing, safe in the knowledge that there will never be that sinking feeling you associate with the words 'I've lost my iPad.'"

Trend Micro's survey also highlighted that almost half (45 percent) of small businesses have no formal backup methods for their devices. Trend Micro SafeSync for Business is designed to continuously secure user files, by syncing the changes users make across all their personal data access devices and cloud storage location.

Additional benefits for users of the service include easy data recovery, simple instant sharing, remote access from any web enabled device, security, and more. These features all enhance productivity, which is top of mind as results from the survey found that business owners feel that external sharing of data was considered the most important element for driving "more efficient business processes."

U.S. pricing and availability

SafeSync for Business is available immediately in the U.S. and as well as all ofEurope,Middle EastandAfricawith English, Spanish, Italian, French and German language versions being made available at launch. It will be available inJapanin Q3 of 2011. Pricing starts at$90.00(euro 66.00,56.00 pounds Sterling) per user (50GB), per year and adjusts downward with volume licensing.

Technology Journalist David CourseyInterviewsDan Conlon, Creator of SafeSync for Business

SafeSync for Business media review materialsavailable

About Trend Micro

Trend Micro Incorporated (TSE: 4704), a globalcloud securityleader, creates a world safe for exchanging digital information with its Internet content security and threat management solutions for businesses and consumers. A pioneer in server security with over 20 years' experience, we deliver top-ranked client, server and cloud-based security that fits our customers' and partners' needs, stops new threats faster, and protects data in physical, virtualized and cloud environments. Powered by the Trend Micro™ Smart Protection Network™cloud securityinfrastructure, our industry-leading cloud-computing security technology, products and services stop threats where they emerge, on the Internet, and are supported by 1,000+ threat intelligence experts around the globe.

Additional information about Trend Micro Incorporated and the products and services are available atTrend Micro.com. This Trend Micro news release and other announcements are available athttp://trendmicro.mediaroom.com/and as part of an RSS feed atwww.trendmicro.com/rss. Or follow our news on Twitter at@TrendMicro.

SOURCE Trend Micro Incorporated